The Growth Library
Resources to help business owners make smarter marketing decisions.
The strategies we share here are the same approach we teach inside Ads That Grow®, and use with our Done-for-You paid ad clients every day: practical and proven to help businesses grow with intention.
Hi, I'm Lauren,
Ad strategist, educator, and founder of Ads That Grow®
Before creating this done-with-you experience, I managed and optimized paid ads for major brands like Morphe Brushes and Bondi Sands, overseeing millions in ad spend across industries around the world.
But what I realized is that the same strategies that help big brands scale, also work for small business owners. They just need to be simplified, supported, and applied the right way.
Today, through Ads That Grow®, I partner with business owners who are ready to move beyond guesswork and build advertising systems that support long-term revenue growth, not just short-term wins.
This blog is where I pull back the curtain.
You’ll find the strategy, mindset shifts, and practical insights that shape the work we do inside Ads That Grow®, so you can start looking at paid advertising differently and use it more powerfully in your business.
If you’re ready to build ads that actually grow with you, you can learn more about Ads That Grow®.
LEARN MORE